HEALTH & BEAUTY TOOTHPASTE COLGATE Weight: 100GM. Say goodbye to yellow teeth, and hello to a long-lasting bright white smile with COLGATE OPTIC WHITE LASTING WHITE TOOTHPASTE. This unique toothpaste is formulated with hydrogen peroxide, which actively whitens and brightens your teeth over time. With regular use of Colgate Optic White, you can be sure that your teeth will always remain sparkling white for an impressively long time.  It gently removes surface stains, all while strengthening enamel for a brighter, healthier smile.